About
Batty Fang is an e-commerce growth agency that helps brands expand and optimize their presence across marketplaces such as Amazon, Walmart, and eBay.
Challenge
Batty Fang relied heavily on founder-led sales efforts and referrals to generate new business. While this approach supported early growth, it limited the company's ability to consistently create new opportunities and scale its client base across the marketplaces it served.
Solution
Key Outreach built and managed Batty Fang's lead generation program, removing prospecting responsibilities from the founder and creating a consistent flow of qualified opportunities. The engagement generated 16 to 20 new meetings per month, helped close multiple six-figure deals during the pilot period, and supported the hiring of two additional sales representatives. The program delivered six figures in realized revenue and produced an 8X return on spend.