NEWMEDIA.COM is a digital marketing, web design, and technology agency that helps businesses grow through websites, marketing, and digital transformation services.

Despite its size, reputation, and long track record, NEWMEDIA.COM relied heavily on referrals and inbound opportunities to generate new business. The team saw an opportunity to expand into more mid-market and enterprise accounts but lacked a dedicated process for consistently prospecting and creating new conversations at scale.

Key Outreach built and managed a dedicated lead generation program for NEWMEDIA.COM, translating its ideal customer profile into targeted prospecting campaigns and delivering qualified meetings directly to the sales team. The program created a repeatable source of new opportunities and allowed the team to focus on pitching and closing rather than sourcing prospects.